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The thing is Scoble talks to interesting people doing interesting things and that's always been the draw. I wonder how many others are attracted to the same thing?
When I say to myself: I'm not going to get sucked into Scoble's latest whatever, his good writing skills usually bring me into the fold. That and Scoble is one of the all around nice guys on the web. He is more human and real than a lot of other phony niche web celebs seem to be, so I don't get that "annoyed" when I see him getting lots of attention, rather I think to myself: hey, at least a nice guy is getting some.
Your points regarding Arrington and Calacanis are dead on. They have a deep abiding interest in protecting the status quo. Given that interest, their reactions are predictable as clockwork.
http://www.youtube.com/watch?v=f_SwD7RveNE
That's how I feel about Scoble "remaining top of mind."
1. Have interesting conversations with interesting people. This is where you can see those: http://friendfeed.com/scobleizer/comments
2. Share the best items in the real time web with others so both the best voices and new voices get exposed. This is where you can see those: http://friendfeed.com/scobleizer/likes
3. Listen to what people are saying so that I am more informed about the online world, which makes my interviews at http://www.fastcompany.tv and http://www.kyte.tv/scobleizer better.
4. Bug Dave Winer. :-)
But, remaining top of mind gets you followers. It's naive to think your access and position is independent of these followers, and you don't strike me as a naive person. Of course, your sponsors are also not unaware of that legion of followers.
What seems to be happening is the emergence of a really distributed communication system. No center. Not even really central personalities. It's more like little nichey universes each with their own center. It my even be as distributed as a universe for each citizen of the world.
What's missing is an interface that lets me plug my pieces into my life. (not, me learning how to live in someone else's worldview) And, it's not going to be another knockoff of the big media model.
I'm anxious to see it emerge and bet that 2009 will get us closer.
My world is rarely all or nothing (though it's fun to poke into the brawls once in a while). My relationships are spectral and I really want to easily discover what each of them are doing and thinking as it becomes easier to do so.
I just don't want more firehose and I really need to be able to track and remember what I've promised to do.
Both Twitter and Friendfeed have got to be aware of the risks to their businesses if the voices on their platforms move back to blogging b.c that's where they are making money directly or indirectly.. My bet is that both these platforms are seriously considering (or should consider) one of their monetization paths where they show ads as part of the users tweet streams and share the revenue with those users. Somewhat similar to how feedburner started making money. This closes the deal on creating a sticky service not just based on network effects but also the promise of hard cash.
Once that happens the distribution that these platforms can provide to Scoble (or anyone) can be fantastic. Also it drives traffic back to Scobles blog so he's now got 2 revenue streams.
Given I don't run ads on my blog, it doesn't harm me financially if I am spending time away from the blog. I don't get a nickel for commenting on your site, right? Does that mean I am wasting my time here?
Technology does evolve, as you said. Conversation and community has evolved as well. And some individuals have gotten at the forefront of that evolution. At this point in time, Arrington and others are right that they have a greater total share of the visibility, visitors, comments, etc., but it may not always be that way.
I also don't believe that we are hurting ourselves by using tools that work well. Twitter, FriendFeed, Facebook, YouTube, Socialmedian, Strands, Digg... they are all tools that can be leveraged. You would be remiss to ignore them.
Think of it as an analogy where your house was your blog, you can't always expect your friends to come over. You have to go out and meet them in environments where they choose to hang out. Ultimately though you will develop relationships where they are invited back to your home.
I pulled up my top 10 referrer stats for 2008 for Lifestream Blog and guess what? FriendFeed came in at #1 and Twitter came it at #5. So I think the value of hanging out and engaging on those sites are valueable and a must to get your message out there.
I suspect you don't REALLY want to know what I'm online for, but I'll tell you anyway. To connect, learn, and share what I've figured out so that others don't have to reinvent the wheel. To explain complex subjects in a way that anyone new to that subject can actually understand. To change the world by assisting those who are contributors with integrity maximize what THEY do.
.. a table of several people at a cafe, all conversations streaming by, can join any or several .. closer to real life ... real-time, the comments are the blog
Your thesis above is a solid and could not have been made in Twitter unless you did at least 10-15 tweets.
CB Radio is a lot of fun when you're on a road trip with three other cars, but it doesn't replace the telephone.
Long form blogging will still have its place. Longer developed posts, with analysis and perspective. For a lot of non-technologists (professionals in other fields), it is an essential component of a full online persona.
have used the word "pioneering" as well. It's all going to come together in
customized views, that's what Twitter and Facebook with their arrangements
of news feeds are bootstrapping. We've broken things up into very small
bits, now they're going to come back together, they're already coming back
-- when it's done TechCrunch will have missed an opportunity, imho. I talked
about this with Mike on the phone last week. If I were him, I'd open up the
TechCrunch franchise to publishing the work of a lot more people. That's the
way to embrace the change that's coming.
Having said that, I both miss NNTP and think it was a technology that needed fixing, not superseding by all of the technologies which increase server load and centralize data, but perhaps that's what was necessary to balkanize the discussion (Props to Elf Sternberg for his "Balkanize Usenet" manifesto and that simile).
I update Facebook and Twitter simultaneously, I'm happy to update anything else that comes along, but I'm also logging those updates to my own databases so that I can still own that data. Don't know what to do with it, except perhaps publish it as an RSS feed (although that loses the "interact with others" nature of the two), but I very much see my use of Twitter and Facebook as something I need to find and/or develop an alternative to.
p.s. I like Scoble! ;)) Peace*
As to the merging of Twitter+blogging, I've tried Twitblogs and now I'm using Twitwall. I find those services amazing, although still in the early stages. But I think they will become the future because:
1. People can follow everything you do just from your Twitter account
2. Forget about fancy domain names and all that stuff for your website: it's all linked to your Twitter
3. Your templates are all the same in all your websites
4. You can easily identify your commenters just by clicking on their name and have access to their twits
i blogged a bit about this in late 2007
http://www.avc.com/a_vc/2007/12/social-blogging...
You do realize that this segment you yearn for exists in the larger world, the one outside of the Silicon Valley bubble, right?
That only a percentage of people using Twitter work in technology or its related fields and that as Twitter grows, that percentage will grow smaller.
That other sectors do not have their own Scobles and Kawasakis and that non-tech users tend not to follow/be followed by people they don't actually know, with the possible exception of a celebrity Twitterer like Shaq or Britney (with whom they have zero expectations of reciprocity) or a broadcast-only news feed like the New York Times.
Not intending to trivialize your concerns, but I wish more in the tech field would realize that the behavior patterns being discussed in this thread are anything but universal.